My Little America is an atmosphere, a whole world with its own characters... It’s a story, above all. Or actually, it’s many stories, merging, intertwining and echoing each other. Firstly, it’s the story of an era. It’s the 50’s, its deep rock culture and its numerous codes. For the gentlemen, it was the slick hairstyles, black leather jackets, rolled up jeans, open neck shirts, worn without a tie... For the ladies, the chiffon dresses, folded up jeans, t-shirts or short-sleeve shirts... and not forgetting the iconic cars! It’s a subculture with a strong desire to assert itself, to exist and live, characterized by two trends that meet and intersect: rock and hillbilly. Last but not least, cinema’s influence with James Dean, Marlon Brando and many others, spread aesthetics of incredibly perfect images, in which every detail has its meaning. It’s the story of the models, of course, impassioned and fascinating true Rockabillies, each with their own life stories... they accepted to put their thrust into Marc Thirouin’s expert lens and highly cinematic staging. Lastly, this inspired series originated from Marc Thirouin’s personal story. As a child, his mother would play Elvis Presley’s records to him... Marc got immersed quickly in this truly distinctive era, where music, fashion and cinema converge... and create, under a very rock edge, a form of touching romanticism. He later discovered that this world had come back to life in Norway. Like a revelation, he fell in love with the country and has spent half of his time in Oslo (Norway) for the past 12 years. He therefore pursued his immersion into the Rockabilly world, under the spell of its poetic charm, music, cars, elegance... and most of all, Rock & Roll.

“I view my work as an aesthetic report on Rock Culture; it fascinates me... and matters to be shared.”

View Marc Thirouin's Portfolio