– Perwoll Campaign made with AI by Monica Menez
Reclaimed, reimagined, reborn.
With its Reclaimed Collection, Perwoll shows how fashion can make a statement – and create new perspectives.
Every year, 312 million items of clothing are left behind at airports. These ‘supposedly forgotten’ items are being turned into something new: fashion that tells stories and saves resources.
We are responsible for the accompanying social media campaign – with powerful imagery, a clear message and innovative production.
🎥 The teaser for the project was created almost entirely with artificial intelligence – in collaboration with AI artist Monica Menez.
Perwoll shows how fashion can create new perspectives – we make sure that the world outside the runway sees it too.
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