– Palmolive
50 years ago the first Palmolive Bottle was sold in Germany. From then on it was the popular advertising icon "Tilly" who pointed out and somehow installed the nurturing effect against "rinching hands" into the collective memory of the Germans with the legendary words "You are bathing your hands in it". Agency Philipp Seine Helden developed a campaign shot by FRAUKE FISCHER as tribute to Tilly.
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